Embeds Screened by Controversial Company
Aug 24,2009
EandP Pub
Stars and Stripes reveals that journos seeking to embed with U.S. troops in war zones are now being screened by the controversial Rendon Group. The story opens:
As more journalists seek permission to accompany U.S. forces engaged in escalating military operations in Afghanistan, many of them could be screened by a controversial Washington-based public relations firm contracted by the Pentagon to determine whether their past coverage has portrayed the U.S. military in a positive light.
U.S. public affairs officials in Afghanistan acknowledged to Stars and Stripes that any reporter seeking to embed with U.S. forces is subject to a background profile by The Rendon Group, which gained notoriety in the run-up to the 2003 U.S. invasion of Iraq for its work helping to create the Iraqi National Congress. That opposition group, reportedly funded by the CIA, furnished much of the false information about Iraq’s supposed weapons of mass destruction used by the Bush administration to justify the invasion.
Rendon examines individual reporters’ recent work and determines whether the coverage was “positive,” “negative” or “neutral” compared to mission objectives, according to Rendon officials. It conducts similar analysis of general reporting trends about the war for the military and has been contracted for such work since 2005, according to the company.
"Those who danced were thought to be quite insane by those who could not hear the music"
